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The year 1972 brought together two legends of rock 'n' roll at the
peaks of their careers: Jim Marshall and the Rolling Stones.
Selected by LIFE magazine to photograph the Stones' EXILE ON MAIN
ST. tour, Marshall had a week of unlimited access. The results are
his now-iconic images of the band, onstage in their full glory and
backstage in moments of unguarded camaraderie. Marshall's ability
to capture the essential spirit of an artist and the transformative
power of music is matched only by the Stones' larger-than-life
energy. Fifty years after these photographs were taken, they retain
the power to thrill and inspire. This definitive edition presents
the images as they were meant to be seen: at a larger size and in
the rich, high-contrast tones Marshall favored. The original
content is enhanced with never-before-seen proof sheets and two new
essays by photographer and film director Anton Corbijn and Nikki
Sixx of Motley Crue. This is the ultimate, immersive experience of
one of the greatest moments in music history.
Seismic changes are occurring in the world of advertising due to
the inexorable rise of new technologies and the way consumers are
using new media. "Spending Advertising Money in the Digital Age"
describes how to select the right media channel to promote a brand
from the many that are now available, and if employing a range of
media, which to concentrate on and how to allocate the budget
between them. It also reveals how to determine if the media spend
behind a brand has had an effect.
Based on data from Institute of Practitioners in Advertising (IPA)
Effectiveness Awards databank (in association with WARC), and
research from Nielsen and Millward Brown, "Spending Advertising
Money in the Digital Age "is full of examples of top campaigns and
interviews with the key players who created the featured campaigns.
"From the Preface:
""A company's spend on media advertising and marketing
communications is one of the largest investments it makes...this
book's goal is to help ensure that that the spending of these huge
sums is carried out using the most effective approach to media
planning, and thus lead to more profitable brand-building."
A spoiled, troublemaking city kid is ripped from his easy urban
life at a college prep boarding school and forced to spend his
summer working on a Montana ranch during the turbulent 1960s. He
makes mistake after mistake with the valuable equipment, his fellow
hired hands, and the stock-keeping Roy teetering on the edge of
being fired. First love, Laura, the rancher's daughter, is a
16-year-old's dream come true. Instead of hitchhiking home Roy
keeps trying - slowly coming to terms with what he was and what he
wants to be. Roy finds acceptance and finally even respect from the
rancher, his family, and the other hands. Out West is a coming of
age story about how a boy learns to be a man during a
self-awakening forced by hard work, responsibility, and the love of
a good woman.
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